Listing optimization

Amazon Sales Estimator

Estimate Amazon sales to maximize product potential and outperform the competition

Before launching a new product online, you need to be sure it will sell. Even better, have an idea of what kind of sales you can expect.

Want to see how much your competitors are selling? Install our free Chrome extension and find out.

No more guessing. The Advigator Chrome extension provides a free estimated sales calculator. Sellers can use it to estimate sales by keyword or by ASIN.

Let’s take a closer look.

How it works for keyword searches

  1. Install the Advigator Chrome Extension
  2. Go to Amazon.com (or any other countries)
  3. Search for your main keyword in the Amazon search bar (e.g coffee maker, yoga mat)
  4. Click on the “Estimated Sales” tab.

In the image below, we can see the total monthly average sales for all products listed under the keyword “yoga mat,” the average price of each product, and the average amount of reviews.

If we scroll further down, we can find the average monthly sales for each product and you can download it.

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Historical data

Review sales from previous months.

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Sales/Units

Toggle to view sales in terms of money earned or units sold.

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How it works for Child Variation ASIN

  1. Install the Advigator Chrome Extension
  2. Go to Amazon.com (or any other countries)
  3. Go to a product page
  4. Click on the “charts” tab
  5. Click on “sales”

If we review the sales chart by ASIN, you will be able to see the units sold for each individual child ASIN (variation). This will help you understand which variation of a competitor is more popular and in which month of the year. In this image, we can see the average monthly sales for the Gaiam yoga mat. We can even see the sales results by color over seven months.

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The estimated sales calculator will be the best tool for determining which products will help you meet your sales goals.

How are sales estimated?

For many products, Amazon provides an approximate value of the number of units sold in the last month. We regularly import this value and present it to you in an easy-to-read format. Please be aware that for a product with low sales, the estimate may not be present.

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Why should you use the Amazon estimated sales tracker?

  • For campaign planning: Month-by-month sales estimates and historical sales volume data identify seasonal trends for campaigns, pricing, and inventory.
  • To gain an edge over the competition: Compare sales volume for all products across the keyword and see the number of sellers in the category to understand the level of competition.
  • Maximize your product potential: By understanding the profits made by competitors, you can analyze how many products you need to sell to reach page 1 of the top product keywords.
  • For strategic product launches: Boost your confidence in launching new products by planning product releases based on the average product price, and total monthly sales numbers.
  • Discover profitable categories: Evaluate sales volume across keywords to discover categories with the best sales potential.

Combine sales calculations with pricing research, automation, and Amazon advertising campaigns to maximize your profits. To optimize Amazon Ad campaigns, try Advigator, Amazon PPC software.