Listing optimization
Amazon price history tracker
Track price history and master pricing strategy
Every seller knows one of the reasons Amazon is so successful is the constant price fluctuation. Sellers are pushed to be competitive and have to scramble to catch up.
Tracking the price of Amazon products in the same category helps sellers stay ahead of competitors. But don’t break out your calculator- the Advigator Chrome extension simplifies this process.
How it works
- Install the Advigator Chrome Extension
- Go to Amazon.com (or any other countries)
- Navigate to an ASIN
- Click on the “charts” tab
- Click on “price”
The price tracker allows sellers to see the price for new and used products. They can also choose between different periods: all, 365 days, 90 days, or the past 30 days.
How can price tracking help Amazon sellers?
Use the price tracker to track, compare, and monitor pricing from your competitor’s product listing. This will help you determine what price is best for your product, which will allow you to earn a profit while also beating out the competition.
Check if competitors are offering promotions
The price tracker can help you monitor trends in our competitor’s prices. Perhaps competitors are reacting to a marketplace trend and understand customers’ needs. Sellers can use this data to update their pricing to remain competitive in a price war and benefit from increasing product demand.
Monitor Price Elasticity
Price elasticity is an effective strategy some sellers use to boost sales and land a place on the Best Seller’s List. Of course, a discount in price encourages more customers to purchase their product.
In the example below we can see CELSIUS had a huge price drop, the product was priced at $14.99, and became a best seller. Now it is priced at $19.99. Price elasticity.
An effective Amazon selling strategy = a profitable business