Customer stories
Homestique
Homestique’s Growth Story: How Advigator Simplified Amazon Ads
As a brand owner in the home products industry with an expanding catalog, Homestique faced several challenges in maximizing the potential of Amazon Ads and generating a positive ROI. Advigator has had a significant impact on automating our manual operations, increasing our sales, and providing us with detailed data analysis.
Click the video to hear from Homestique how Advigator has transformed their Amazon PPC.
Before Advigator
Before adopting Advigator, running Amazon advertising campaigns was a constant challenge. Managing multiple campaigns simultaneously without robust tools meant struggling to optimize ad placements and track performance for our expanding catalog. We spent a significant amount of time manually adjusting bids and managing keywords, often with disappointing results. Even working with Amazon specialists left us frustrated, as it involved high costs and minimal returns.
Why Advigator?
Advigator stood out for its simplicity and automation. We appreciated immediately the ease of use, setting up rules and managing campaigns was intuitive so we were able to get campaigns running right away. It has automated many manual operations like bid adjustments, keyword optimization, and campaign monitoring.
Also, the alerts for recommended target ACoS and product availability issues have kept us informed and proactive.
Results
Advigator has made a significant positive difference in our business. Advertising costs dropped drastically, and campaigns became more targeted and effective. By optimizing campaigns, we improved ROI and observed notable growth in sales.
One standout example involved an ACOS reduced to 10% for one product, combined with an increased conversion rate.
For another product we market exclusively, sales skyrocketed from 20 units per month to 150 units, with advertising costs of just €100 generating monthly revenues of €3,500-€4,000.
Final Thoughts
Advigator has been a game-changer for us, it has improved our ability to manage campaigns efficiently and together we’ve achieved excellent results. We’d recommend it to others, but we’ll keep it a secret from our competitors!